Good People: KETTAMA, Artist Feature & Campaign Coordination
Talent Coordination, Photography & Post-Production, Brand Alignment, Social Analytics
Managed end-to-end talent coordination, shooting logistics, and campaign delivery for a high-profile Good People feature spotlighting renowned Galway-born electronic artist KETTAMA ahead of his headline show at O2 Brixton. Coordinated directly with the artist and management to confirm shoot details, captured and edited portraiture, and consulted with company ownership to ensure strict brand guideline compliance. Timed publication strategically to coincide with his live performance, resulting in viral platform performance with over 3.16 million views and massive non-follower reach (95.9% non-follower views).
Key Responsibilities & Deliverables
Campaign Impact & Analytics
3,163,774 Total Views
(4.1% Followers Reach / 95.9% Non-Followers)
36,007 Accounts Engaged
(94.4% Non-Followers Engagement)
37,367 Interactions
(35,400 Likes / 669 Saves / 84 Comments)
+391 Profile Impact
New Follows generated directly from feature post